mobile interactive
The original intent for the CBS News redesign was to create as a mobile first design. Thus the design framework was created to maximize discovery and consumption within 4" - 6" & 9" environments. The intent is to optimize the experience to the viewport rather then a platform. The end goal minimizes product variation between mobile web and native apps.
I am an avid student and evangelist of user-centered design principles - I have created or overhauled some of the world's largest online Business & Technology properties. My focus has always been on building functional design systems that creatively solve business problems. Solutions that convey brand & messaging, but more importantly, are intuitive to maximize the possibilities of an interactive medium. Any thoughts, opinions, or ideas expressed on this website are solely my own and not necessarily representative of those of my employer, CBS Interactive.
