A major factor that has long influenced my style as a digital artist is my background in traditional illustration. I have been a doodler, drawer and painter for as long as I can remember. For me, this has been about creating the illusion of dimensional space/objects by paying attention to how light effects the contents of “things” within their “environment”.

I am an avid student and evangelist of user-centered design principles - I have created or overhauled some of the world's largest online Business & Technology properties. My focus has always been on building functional design systems that creatively solve business problems. Solutions that convey brand & messaging, but more importantly, are intuitive to maximize the possibilities of an interactive medium.